FlexPlay has expanded its product offering with the launch of a new casino platform, complementing its existing game aggregation solution. The platform is designed to serve as a central hub for managing and scaling online gaming projects with greater efficiency and control.
While the FlexPlay aggregator is built for integration into existing platforms, the new casino platform offers a complete launch path from scratch — allowing operators to set up and manage an entire project through a single supplier. This makes it particularly attractive for startups and new market entrants looking to shorten time-to-market and simplify operations.
Developed to meet the diverse needs of operators, the platform provides a single interface for managing all core aspects of casino operations. Its main components include:
- Player account management, featuring integrated tools for KYC, anti-fraud, and responsible gaming.
- Content management supported by performance analytics.
- Engagement tools for creating bonus programs and marketing campaigns.
- Affiliate management system with flexible models and detailed reporting.
- Continuous support to ensure stable operations and business growth.
The new solution builds on FlexPlay’s aggregation services, which already offer access to more than
15,000 games from over 230 providers through a single integration.
By combining these capabilities into a modular and scalable system, FlexPlay enables operators to launch and develop online casinos with a higher degree of autonomy and adaptability to market requirements.